Eastern challenges: digital transformation in CEE banking

blog

09. 20. 2018

Eastern challenges: digital transformation in CEE banking

Many banks in Central and Eastern Europe see themselves as digital disruptors but a fresh report on digital transformation in the region paints quite a different picture. One fifth of CEE financial institutions still haven’t addressed how to go digital and only about a third of them have dedicated teams working on it.

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Balázs Vinnai

blog

09. 14. 2018

“Welcome to the segment-of-one age” – Interview with Balázs Vinnai

Banks must step up their game in personalised digital sales and focus on better understanding individual customer needs, according to Balázs Vinnai, the new president and investor at W.UP.

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Former Finastra chief digital officer joins fintech startup W.UP

news

09. 12. 2018

Former Finastra chief digital officer joins fintech startup W.UP

European financial software developer W.UP has announced today that Balázs Vinnai is joining the company as investor and president, effective from 15 September 2018. His main focus will be helping international banks become champions in digital sales and get ahead of digital-native rivals.

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3 data privacy challenges banks need to overcome

blog

09. 11. 2018

3 data privacy challenges banks need to overcome

New data regulations and drastically changing customer attitudes to data protection require banks to meet stronger-than-ever privacy standards – but not all of them are succeeding. Here are three key challenges to look out for.

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Challenger banks ready to make the next big step

blog

09. 07. 2018

Challenger banks ready to make the next big step

From day one, digital-only banks have been taking a new approach to boost user numbers and overtake traditional financial institutions in innovation. And setting up new partnerships seems to be the next big thing on their agenda.

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Dubai

events

09. 06. 2018

Where to meet us in September?

Our Head of International Sales, Tamás Braun, will be a speaker at the 2nd Annual Middle East NXT Banking Summit, held on 25-26 September in Dubai.

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Secret Google deal: a cause for concern? – W.UP Digital Banking Weekly

blog

09. 04. 2018

Secret Google deal: a cause for concern? – W.UP Digital Banking Weekly

News on a deal between Google and Mastercard has set off privacy alarm bells yet again about how big techs harvest consumer information. Google claims it has no access to personal data from credit cards.

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W.UP insight: How to replace broken segmentation models?

blog

08. 31. 2018

W.UP insight: How to replace broken segmentation models?

The segmentation models banks traditionally use to target customers based on their age, income or residence are “completely broken”, W.UP’s Head of International Sales and Business Development Tamás Braun said at Amsterdam Fintech Forum 2018.

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The keys to digital transformation – W.UP Digital Banking Weekly

blog

08. 28. 2018

The keys to digital transformation – W.UP Digital Banking Weekly

How to set out on your digital transformation journey? Real change must come from deep within the institution, and there are no fewer than five keys to success.

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Personalisation vs. segmentation: how to target banking customers?

blog

08. 24. 2018

Personalisation vs. segmentation: how to target banking customers?

Personalisation has never been more important for banks. Customer expectations have skyrocketed thanks to the extremely customised services of digital disruptors.

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