W.UP is the digital sales company for banks in Europe and beyond. Our advanced solutions enable banks to boost their digital sales and to offer better user experiences.

Sales.UP

Personalised banking sales
uses big data, advanced analytics, artificial intelligence and machine learning to boost sales and engagement
pre-built customer insights to create relevant, personalised and timely interactions with clients
LEARN MORE » REQUEST A DEMO

Mobile.UP

Next-generation mobile banking platform to boost your sales
quick, flexible and easy-to-deploy solution
core features delivered within 3 months and new releases every 3 months
LEARN MORE » REQUEST A DEMO

We’ve been part of enough implementation projects to see the pitfalls of working with various banking systems and front-office technologies

Front end and e-channel

We develop and support front-end and other e-channel systems

Online banking

We develop and provide support for online banking systems

Mobile banking

We create and help maintain entire mobile banking systems

This is W.UP

15+

YEARS OF EXPERIENCE
in digital banking across the globe

100+

EMPLOYEES
some with no banking experience - we need that too

4

OFFICES
across Europe - they all look cool
The digital sales company for banks

We’ve gained experience on every side of this business and from every corner of the globe



Greg Palmer
Vice President of Finovate
“We selected W.UP to present because we believe that Sales.UP is a very innovative solution, and it has the potential to generate a breakthrough in digital sales in the financial industry”
LEARN MORE

What’s .UP?

We aim to brighten up the world of traditional banking with innovation, creativity and collaboration with like-minded companies and individuals.

blog

The myth about millennials, debunked – W.UP Digital Banking Weekly

Millennials are not that special. Or at least, it’s not just them dictating the pace of change in banking, according to Bank of America’s CEO. In other news, most clients in Europe still stick with their main bank for payments, a survey has found.
LEARN MORE
whitepaper

Digital sales: 12 strategies for banks to win in the digital world war

Download W.UP's white paper and learn everything about KPIs with benchmark sales data that show how banks could do better in digital sales
LEARN MORE

Career

Are you bored of working in the same sector for years? Are you looking for new challenges in the world of financial software? Take a look at our job offers.