Loans and cards: know what your customers want before they do
Being able to predict the future needs of customers is a great sales booster when it comes to selling any product. But it can make all the difference when it comes to loans.
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Use cases for banks to boost engagement and improve digital offers: customer ad...
Customers used to compare banks to each other. Now they compare them to Amazon. As a result, personalised services, superb digital experiences, and relevant and timely offers ...
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MKB Bank: “Insights drive innovation in digital sales”
MKB is the first Hungarian bank, and among the first across the globe, that sends personalised messages to its customers based on their spending behaviour and life events.
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Libra meets world: Effects in and outside banking
We asked W.UP’s VP of Business Development, József Nyíri, what opportunities and challenges he thinks the new currency will bring to the table.
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The journey to intelligent digital banking sales: 5 essential takeaways
In our last webinar, we took a deep dive into how data-driven customer insights and card-linked marketing can help banks wow customers with relevant offers.
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